For real? Most couples have sex at 7:37pm on Saturdays - Research claims

A new survey has found that 7:37pm on a Saturday night is when most couples choose to have sex.
According to the findings, published by sexual happiness website Lovehoney.com,, Saturday is by far the most popular time for sex, voted for by 44 per cent of couples, followed by Sundays (24 per cent) and Fridays (22 per cent). However the research reveals that this due to convenience rather than sexual desire.

The research found that there was actually a disparity between the time when we are most aroused and the time when we actually get around to having sex.
We feel at our most aroused at around 4:33pm on a Saturday, but don't generally have sex until more than three hours later

A quarter of us are most aroused first thing in the morning - yet just 10 per cent make love at that time because of work pressures.

The survey indicates that very few of us act spontaneously when it comes to sex, which could explain the three hour gap between arousal and sexual activity. Around half the couples surveyed admitted that they were so busy that they had to schedule sex in their diary.

Lips sealed......